Peanut butter. Yes, this post is about peanut butter. To be precise, it is about Jobbie peanut butter.
I was at home this afternoon when Ninja Van delivered a packet addressed to my son. It was later in the evening that my son told us the packet contained six bottles of Jobbie Chunky Peanut Butter (380 grams). My wife and I were puzzled as to why my son would specially ordered peanut butter from West Malaysia. He told us he has read great reviews about the Jobbie peanut butter.
We tried the peanut butter earlier this evening. I find it suits my taste and in my honest opinion, it is quite good.
Jobbie is a combination of the names of the founders Joseph and Debbie. After finishing their SPM and with no expertise, experience or tertiary education, the pair began their arduous journey working odd jobs and saved hard to build up an initial capital of about RM10,000 to launch their Walo-Eh!!! Peanut Butter. The duo opened a booth to sell their Walao-Eh!!! Peanut Butter at Berjaya Times Square every weekend.
After six months of trial and error and from customer feedbacks, they improved their peanut butter and rebranded it as Jobbie Nut Butter on Junew 27 2015. They began to push sales to café’s, restaurants, retail, etc. Despite their hard work, Jobbie Nut Butter chalked up an abysmal first year with sales of about RM28,000. It was a huge disappointment to say the least.
Jobbie Nut Butter, now with its own factory and office, sells approximately 1,000 to 2,000 bottles monthly, which translate into sales of about RM20,000 to RM40,000.
Joseph and Debbie works hard to ensure that their peanut butter are of high quality and the texture, aroma and flavour of their nut butters cater to the Malaysian taste using a secret technique to extract most of its natural flavours and sweetness from within the peanut itself. Their peanut butter is completely natural with no preservatives or harmful additive. Who says delicious food can’t be healthy?
The pair aims to be the number 1 peanut butter brand in Malaysia, and it never changed since the beginning.
“Whether that’s achievable or not is another story, but we’ll make sure we work very hard and learn a lot every day.”
It doesn’t end here as the team now aim for higher heights to delivery and supply to all over the world.
Get the best peanut butter in Malaysia freshly handmade delivered to your doorstep! You can choose from the 4 types of peanut butter:
(1) Chunky Peanut Butter
(2) Creamy Peanut Butter
(3) Chunky Pure Peanut Butter
(4) Creamy Pure Peanut Butter
To place your order, go to their website:
No, I am not being paid to promote Jobbie. I just try to do my part to help a young Malaysian couple realise their dreams!